This photo shows members of the William Fox Company with Sperry Air Services boxes. The Sperry Flour Company salesman used carrier pigeons to relay orders from the rural parts of the county to the store on Pacific Avenue in downtown Santa Cruz. While filming "Don't Marry," members of the William Fox Company emoloyed the services of the Sperry Air Service. The following article in Santa Cruz Evening News tells how:
"Fox film Actors Send Pigeongrams
"The members of the Wm. Fox Company who are located in Santa Cruz, were hosts to the feathered air messengers of the Sperry Flour Company Saturday.
"The members of the company sent messages via the pigeons to friends throughout the United States, telling them of the wonderful climate in Santa Cruz.
"The flight was in the form of an air race and "Princess Drifted Snow," flying under the colors of Miss Lois Moran, came under the wire in three minutes and eleven seconds, closely followed by "Lady Sperry," who carried the colors of Neil Hamilton, and "Prine Wheat Hearts," the air speedster of Director J. Tinling. One of the birds carried a message from Mrs. Gladys Moran, mother of the leading lady, to a friend in Paris, France."
Santa Cruz Morning Evening News, March 19, 1928, p.8
This photograph is the property of the Santa Cruz City Museum of Natural History. For information regarding reproduction of this image contact Sally Legakis, Registrar, Santa Cruz Museum of Natural History. (831) 420-6119. Used here with permission.
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